A friend of mine, Katie, recommended in terms of finding packaging materials for my brand that I consider the general feel that I want for my brand rather than focusing specifically on having my logo plastered on everything. That was really a lightbulb moment for me. When I used to think of “branding,” I thought […]
I have to be honest with you about something…something I’m embarrassed to admit. I am a wedding photographer who doesn’t own an album from my own wedding. Whew…it feels so good to get that out. Let me tell you why. When I was planning my own wedding, I didn’t know anything about the wedding industry as […]
I’ve been losing sleep over my packaging for months, mostly because it’s been basically nonexistent until now. I over-thought and over-complicated my packaging up until this point. In the photography industry, there are tutorials on lighting, editing, posing, but I found there was no real “How-To” guide for packaging and collateral to match your brand. […]
Photographers: You’ve seen the images, the ones that stop you in your tracks. The portraits that quickly make you “slow your scroll” and invite you to linger. So, what do you do to get there? How to lead your clients to moments where real emotion can be portrayed in their photographs? Subscribe below to get access to The Evocative Portrait Guide.